Cresco Labs Launches FloraCal, and Cresco Live Rosin and Flower in Florida

The company’s branded products will be sold in the state’s Sunnyside dispensaries starting next week.

Cresco Labs expanded its brand portfolio in Florida to include a suite of flower and live rosin products from its premium FloraCal and Cresco brands.
Cresco Labs expanded its brand portfolio in Florida to include a suite of flower and live rosin products from its premium FloraCal and Cresco brands.
Business Wire

CHICAGO, Sept. 21, 2023 – PRESS RELEASE – Cresco Labs Inc., an industry leader in branded cannabis products with a portfolio of America’s most popular brands and the operator of Sunnyside dispensaries, announced the expansion of its brand portfolio in Florida to include the FloraCal and Cresco brands. The company will roll out FloraCal flower, prerolls, live rosin concentrates and live rosin chews as well as Cresco flower and prerolls at Sunnyside dispensaries starting next week and throughout the fall.

“We continue to invest in one of our core markets, Florida, by bringing more of our best-in-class products to our Sunnyside shoppers,” said Cresco Labs co-founder and CEO Charlie Bachtell said. “A growing number of patients are looking for more premium quality flower options and live rosin products—which is exactly what our FloraCal and Cresco brands offer. We’re incredibly proud of our operations team, which has a proven record of successfully expanding our company’s consistency and quality standards across markets, while also scaling operations.”

One of the first cannabis brands to launch in California with numerous award-winning products, FloraCal is the premium brand in the company’s portfolio created for cannabis connoisseurs. Cultivation starts with a rigorous pheno-hunting process that starts with hundreds of seeds and ends with FloraCal releasing only the highest quality strains in the products found today in California, Illinois, Pennsylvania, Massachusetts and Florida.

Cresco, another decorated cannabis brand, is sold in California, Arizona, Illinois, Michigan, Ohio, Maryland, Pennsylvania, Massachusetts and Florida. The premium brand offers one of the largest libraries of strains and widest assortments of forms in the company’s brand portfolio, ranging from flower and prerolls to concentrates and vapes. In Florida, Cresco is replacing One Plant, offering the same flower strains that patients love, in addition to a suite of new ones.

For more information about FloraCal, visit www.floracalfarms.com. To learn more about Cresco, visit www.crescocannabis.com.