PRO-MIX Professional Growing Media Co-Branded With AGTIV Technologies

The transition to the new AGTIV brand and product names will take effect on July 1, bringing a new level of clarity to the products’ effects on plants.


Rivière-du-Loup, Québec, June 12, 2024 – PRESS RELEASE – Premier Tech, a pioneer in the field of growing media with its PRO-MIX brand, proudly announces that its proprietary biological active ingredients will be unified under the AGTIV brand, emphasizing Premier Tech’s commitment to innovation and dedication to providing superior growing solutions.

“We are excited to announce the combination of two of Premier Tech’s premium brands: PRO-MIX growing media and AGTIV biological active ingredients. Our commitment to pioneering innovation and upholding quality continues to drive us forward into a new era,” said Scott Thornton, vice president of Sales – North America at Premier Tech Growers and Consumers.

What does this mean for growers? The trusted performance of PRO-MIX products remains unchanged, meeting the high standards expected by professional growers. Alongside its commitment to consistency and quality, Premier Tech is dedicated to deliver added value and innovation to benefit growers with the latest advancements in biological technology.

PRO-MIX BIOFUNGICIDE and MYCORRHIZAE are now introduced with distinctive names, reflecting their specific actions on plants:


This new nomenclature simplifies the understanding and benefits of AGTIV biological active ingredients that are integrated into PRO-MIX growing media. The transition to the new AGTIV brand and product names will take effect on July 1, 2024, with the new packaging gradually introduced throughout the year.

Premier Tech looks forward to supporting the continued growth and success of growers in this exciting new chapter of PRO-MIX with AGTIV.

Learn more: https://try.pthorticulture.com/promixwithagtiv